Red Hat Booth at AWS re:Invent
Las Vegas, NV | 2018
In 2018, I designed the booth for Red Hat's presence at AWS re:Invent, a giant tech event that was held in Las Vegas, NV. The booth mainly used Red Hat corporate elements to have brand recognition on the expo floor while also provided an activation from our Red Hat original podcast, Command Line Heroes.
AWS re:Invent hosted over 50,000 customers, partners, and vendors in Las Vegas to discuss the latest AWS cloud innovations and other emerging technologies. Red Hat's goal was to promote our vision on cloud and engage with current and potential customers.
One of the biggest creative challenges was to pair Red Hat's podcast "Command Line Heroes" with our corporate look and feel. This was done by strategically placing the panels in relation to each other as well as location in the booth itself.
Creative credits/contributors:
Associate Creative Director: Joseph Schlosser, Lead designer: Stephanie Whedbee, Designer: Karen King Copywriter: Matt Morain, Project Management: Ashley Lowe, Agency: Exponents